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TAG Heuer new brand ambassador Actress Anna Chipovskaya wears TAG Heuer Connected Modular 45

TAG Heuer is pleased to announce the addition of new member to its team: actress Anna Chipovskaya joined the Swiss watch brand

A new friend of the brand TAG Heuer, actress Anna Chipovskaya, starred in an exclusive video, timed for the release of TAG Heuer Connected Modular 45. The brand's new friends, Olympic champions Alena Zavarzina and Vic Wilde also supported the release of the new model of smart watches.

Being one of the most demanded and talented Russian actresses, Anna Chipovskaya is always at the center of events. The charm and beauty of Anna does not leave anyone indifferent. Ambitious and daring, she embodies all the qualities of TAG Heuer values ​​so much. This is quite an obvious choice for the brand, which, under the leadership of executive director and president of the watch division of LVMH, Jean-Claude Bieber, seeks to match the modern dynamic lifestyle.

Especially for the launch of new smart watches TAG Heuer Connected Modular 45 actress starred in an exclusive video. Anna spent a day with TAG Heuer and tested the functions of a new model of a smart watch, designed specifically for those who live in the #DontCrackUnderPressure.

The release of a new model of smart watches was also supported by the long-time friends of the brand, Olympic champions Alena Zavarzina and Vic Wilde, who starred in an exclusive TAG Heuer video. Vic and Alena are one of the brightest couples in the world of sports. The history of these athletes, who have made the hard way to their victories, overcoming the most difficult obstacles and supporting each other, is admiring millions of spectators all over the world. Young and ambitious snowboarders have repeatedly argued that stopping at what has been achieved and giving up under pressure is not for them. The same principle is followed by the Swiss brand TAG Heuer. In a special brand of the brand, athletes talk about their dynamic lifestyle, the importance of sports and everyday training and the value of every minute.


From the very beginning, TAG Heuer is in the forefront of Swiss watchmaking. The brand always strives to expand the boundaries of the possible, creating watches for those who are not afraid to break the rules and challenge the conventions. On March 14, 2017, the brand introduced the second generation of smart watches, the TAG Heuer Connected Modular 45. These are the original Swiss luxury watches based on the Android Wear 2.0 OS. The new model TAG Heuer Connected was created on the basis of the original concept, essentially new for the smart-watch segment: the smart module allows interchangeability on a mechanical module in the form of a three-mechanism or mechanism with a tourbillon and chronograph certified by COSC. The watch is equipped with GPS functions, an NFC sensor for paying for purchases, an AMOLED display with surprisingly high resolution and a wide range of dials with unlimited design possibilities.

Heart and hand: Anna Chipovskaya for TAG Heuer

Anna Chipovskaya TAG Heuer Anna Chipovskaya became a friend, to be exact, a friend of TAG Heuer, offering the brand a heart and a hand. The actress wears a new model Connected Modular 45 - "smart" clock based on Android Wear 2.0, which, moreover, are water resistant to 50m. However, the best friends of girls are not high technologies, but still diamonds: it's their brilliance Chipovskaya most enjoys in the promo clip, shot to the launch of the novelty.

Anna Chipovskaya for TAG Heuer

Anna Chipovskaya for TAG Heuer

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